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How the societal paradigms of ageing are set to change

In a society of longevity, seniors are more than a “silver economy”

with Anne-Marie Guillemard, Professor Emeritus of Sociology at Université de Paris-Cité
On June 29th, 2022 |
4 min reading time
Anne-Marie Guillemard
Anne-Marie Guillemard
Professor Emeritus of Sociology at Université de Paris-Cité
Key takeaways
  • Many countries, particularly in the OECD, are concerned about their ageing populations - a view that emphasises costs and negative effects.
  • The longevity revolution offers society resources, skills, and capacities that we must learn to optimise, as Northern European countries have done.
  • Public age management policies aimed at companies can improve the employment rate of older people by offering them real and sustainable prospects.
  • For the elderly, the issue of autonomy calls for flexible responses, in the form of baskets of services and differentiated pathways according to needs, with an emphasis on prevention.
  • The policies of the past, segmented by age and freezing status, will be replaced by life cycle policies, organising modulations according to needs, possibilities, and aspirations.

How will we live in an older world?

Anne-Mar­ie Guille­mard. To answer this ques­tion, let’s go back to the idea behind it – age­ing. In Europe, Asia, and even Brazil, the age pyr­am­id is chan­ging shape: the pro­por­tion of people over 65 is increas­ing, and the pro­por­tion of people over 80 is now sig­ni­fic­ant. The trend con­tin­ues: chil­dren born today will have a good chance of being centenarians.

But when we talk about “age­ing” we only see the neg­at­ive effects and we miss the essen­tial point of the longev­ity revolu­tion. Life expect­ancy at the age of 60, which in West­ern Europe remained vir­tu­ally unchanged between 1845 and 1945, has increased rap­idly since the Second World War. In France it is now 28 years for women and 23 years for men. As such, we have entered a “long life society”.

So, let me reph­rase: an older world? No: longer lives. It is not the same thing. But under­stand­ing this new real­ity is not easy. The first chal­lenge is to decon­struct rep­res­ent­a­tions, to grasp the prom­ises of this new world instead of pan­ick­ing about them.

First, longev­ity is not a dis­ab­il­ity. It is the oppos­ite: retired people are liv­ing longer and longer in good health. The ques­tion of loss of autonomy is arising later and later. Second, con­sid­er­ing only the social cost of retir­ees obscures the con­tri­bu­tion they can make to soci­ety. Finally, the pro­mo­tion of the “sil­ver eco­nomy” con­trib­utes to dis­tort­ing the per­spect­ive by redu­cing seni­ors to their pur­chas­ing power.

What is the basis for a new rep­res­ent­a­tion and action strategy?

It will be based mainly on two ele­ments. The first is to con­sider seni­ors as a resource, the second is to bet­ter take into account the diversity of situ­ations and needs at the same age, which inval­id­ates the pre-emin­ence of age-based man­age­ment of populations.

Firstly, longer life expect­ancy gives older people new resources that we must try to optim­ise for the bene­fit of soci­ety as a whole. In France in par­tic­u­lar, the obses­sion with age­ing and the reduc­tion of the risks and costs that it gen­er­ates has obscured the con­tri­bu­tions made by the pro­gress of longevity.

Exper­i­enced employ­ees can be an asset for com­pan­ies, provided that they know how to main­tain their skills. The skills of older people can also be expressed in inform­al work or vol­un­tary work. They cre­ate value for com­pan­ies and for the country.

1.75

The urgent need is not to reform pen­sions, but to make it attract­ive and sus­tain­able to pro­long work­ing life in order to optim­ise the new capa­cit­ies of older people for the bene­fit of all. This change of out­look and strategy is par­tic­u­larly urgent in France, where the employ­ment rate of 60–64 year olds is the low­est of the OECD coun­tries, at 33% com­pared to 52% on aver­age and 70% in Sweden. It would call for pro­act­ive policies to sup­port and accom­pany com­pan­ies to help them offer real and sus­tain­able work pro­spects to their employ­ees in the second half of their careers.

In North­ern Europe, coun­tries that have pro­longed work­ing life have pur­sued upstream policies and inves­ted in employ­ees. It is the forty-somethings who must be tar­geted if we want to have suc­cess­ful fifty-somethings and act­ive sixty-somethings. Every­one must be offered a future.

Fin­land has made a con­sid­er­able effort in lifelong learn­ing. In the 2000s, it set up an “age man­age­ment” pro­gramme for com­pan­ies and man­agers, offer­ing advice based on stud­ies. For example, when work­ing con­di­tions or the organ­isa­tion of work in a work­shop or office are improved to make them more suit­able for older people, the return on invest­ment can be doubled in terms of work productivity.

You men­tioned the need to break with a seg­men­ted and fixed con­cep­tion of life stages and the cor­res­pond­ing policies?

The age-based man­age­ment of pop­u­la­tions is no longer adap­ted to the new flex­ible and indi­vidu­al­ised life paths that a long-liv­ing soci­ety has brought about. The three-stage life course of the indus­tri­al soci­ety: train­ing / employ­ment / retire­ment, has been dis­rup­ted by the length­en­ing of life and the advent of a post-indus­tri­al soci­ety. The sequences of employ­ment, edu­ca­tion, fam­ily life and leis­ure are now com­bined in no par­tic­u­lar order at all ages.

Advan­cing age has become a con­tinu­ous pro­cess of self-con­struc­tion and recon­struc­tion through the tri­als and tribu­la­tions encountered, which dif­fer from one indi­vidu­al to anoth­er. There­fore, in order to meet their needs, it is neces­sary to take into account not the age of the indi­vidu­als but the diversity of their back­grounds. A 50-year-old seni­or cit­izen in late par­ent­hood does not have the same vis­ion of retire­ment as someone whose chil­dren are already married.

It is the forty-somethings who must be tar­geted if we want to have suc­cess­ful fifty-somethings and act­ive sixty-somethings. Every­one must be offered a future.

In 1945, when pen­sion schemes were intro­duced in many developed coun­tries, every­one had a roughly identic­al life course. The main vari­able was the length of edu­ca­tion. But every­one moved at the same pace, with rel­at­ively stand­ard chro­no­lo­gic­al ages.

Today, we must move towards a chosen retire­ment, with a reas­on­able min­im­um age and incent­ives to con­tin­ue. Fin­land and Sweden have abol­ished any leg­al cut-off age. The Finns have increased the employ­ment rate of 60–64 year olds while keep­ing the pos­sib­il­ity of leav­ing at 61 or 62.

Does the same logic apply to old age, where the issue of autonomy can catch up with us?

Yes: spe­cif­ic needs then arise. But some people are aware of them, oth­ers are not. And when they appear, it is not at the same age. Finally, they may call for very dif­fer­ent responses in terms of accom­mod­a­tion and asso­ci­ated services.

Here again, it is dif­fi­cult to respond to the diversity of situ­ations. Policies cre­ate mono­lith­ic rights that open up at this or that age. Indi­vidu­als focus on needs that will only con­cern them for a few years of their lives – the aver­age stay in an old people’s home is no more than three years. All this cre­ates rigid­ity and inad­equate responses when what is needed is flex­ib­il­ity and the abil­ity to choose from bas­kets of services.

On what basis should new policies be organised?

We need to think of them as life cycle policies, based on sev­er­al ele­ments.  The first is to put an end to policies seg­men­ted by age, by organ­ising mod­u­la­tions accord­ing to needs, pos­sib­il­it­ies, and aspirations.

The second ele­ment is to favour a pre­vent­ive rather than a cur­at­ive approach. Regard­ing the employ­ab­il­ity of “young” seni­ors, and the fra­gil­ity of the eld­erly (isol­a­tion, mal­nu­tri­tion), it is bet­ter to act upstream to be effect­ive. The length­en­ing of life means that we must give pri­or­ity to pre­ven­tion over cure.

The third ele­ment is the range of choices. The more we aspire to be able to gov­ern our lives, the more we need to open up life choices. This has a par­tic­u­lar impact on res­id­en­tial life, which should be made easi­er and more flu­id. Well-designed policies would make it pos­sible to free up sav­ings that are cur­rently locked up in prop­erty assets for fear of depend­ency, and to dir­ect them towards pro­duct­ive invest­ments. Open­ing up choices for our seni­ors would bene­fit everyone.

Interview by Richard Robert

Contributors

Anne-Marie Guillemard

Anne-Marie Guillemard

Professor Emeritus of Sociology at Université de Paris-Cité

Anne-Marie Guillemard is an emeritus member of the Centre for the Study of Social Movements (EHESS), a member of the editorial board of Ageing and Society and an expert member of the Conseil d'Orientation des Retraites. She is a recognised specialist in international comparisons of social protection, pension systems and employment. Among her many books, we can mention Allongement de la vie. What challenges? Quelles politiques? (ed., with E. Mascova, La Découverte, 2017) and Social Policies and Citizenship: The Changing Landscape (ed., with A. Evers, Oxford University Press, 2013).

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