Can green finance weather the Trump storm?
- Green finance, or the allocation of capital for environmental transition, is being called into question for political motives.
- However, the climate emergency is intensifying, and significant funding is needed to limit global warming.
- Furthermore, the funding allocated to the transition falls far short of what is needed to keep global temperatures within acceptable limits.
- Nevertheless, green finance is developing innovative tools, and in the industrial sector, more than one in five cars sold in 2024 will be electric.
- Possible levers for action include government intervention, but also research and training on environmental issues in institutions (universities, businesses).
Green finance, defined as the allocation of capital to support the ecological transition, is going through a turbulent period. It is being called into question for political reasons, particularly since Donald Trump’s return to power in early 2025, and because it has become less profitable since the energy shock and the rise in interest rates following the war in Ukraine. Yet there is an urgent need for finance to go green: among other things, the climate emergency is worsening and the need for financing to limit global warming to a reasonable level remains significant. There are reasons for hope, however: recent research in green finance has given us a better understanding of the mechanisms investors can use to pressure companies to go green and has identified tools that could significantly reduce emissions. However, this will require a broad and concerted effort from civil society, academia and green investors, who will need to play a greater role to compensate for the lack of ambition shown by governments.
A U.S. led backlash against a backdrop of unfavourable global macro-political conditions
Since Donald Trump’s first term, investment incorporating environmental, social and governance (ESG) criteria has been at the heart of political debate in the United States. Some US politicians, such as Florida’s Republican governor Ron DeSantis, describe these practices as “woke investment”, i.e. politically motivated initiatives that are considered excessively progressive. In recent years, states such as Texas and Florida have restricted the use of ESG criteria in the management of public funds. In addition, following massive withdrawals of public capital from their ESG funds, several major US asset managers have relegated ESG considerations to the background to limit political and reputational risks. As a result, faced with political pressure in the United States and threats of defection from US financial institutions, the Net Zero alliances of financial institutions (NZIA, GFANZ, NZAM) have been dissolved or have announced a downward revision or even the removal of their climate targets.
Donald Trump’s return to the White House in 2025 has cemented this backlash in regulation. For example, the Securities and Exchange Commission (SEC) has stopped defending its Climate Disclosure rule, and the US Department of Labor is considering repealing the Investment Duties rule, which allowed pension funds to use ESG criteria. In terms of corporate governance, the SEC has reinstated very permissive standards for rejecting shareholder resolutions on climate issues. With regard to the development of “green” infrastructure, subsidies for projects contributing to greenhouse gas reduction have been cancelled and new wind turbine permits have been suspended.

This political backlash in the US is compounded by an unfavourable global macro-financial environment. The economic slowdown, combined with persistent inflation fuelled by higher tariffs, has brought many energy transition investment projects to a halt. Furthermore, the proliferation of wars and the expansionist policies of certain countries are hampering the development of green finance, which is suffering from increased military spending and reduced cooperation between countries. As a result, faced with declining returns on ESG assets, some investors have abandoned green investing in favour of financial performance.
Inherent obstacles to the development of green finance
Furthermore, environmental finance is still in its infancy. On the investor side, although impact investment mechanisms are beginning to be better understood by academic research, the range of funds offering this type of investment remains insufficiently developed compared to traditional “green funds”. Impact measurement indicators are not standardised, particularly with regard to non-climate impacts on nature.
Furthermore, regulatory frameworks are fragmented and still under development in most countries. In some cases, they are even being revised to make them less restrictive (see in particular the EU Omnibus Act, which aims to reduce the ambitions of the Corporate Sustainability Reporting Directive [CSRD]). This is due to fears of incompatibility between the socio-environmental objectives of sustainable finance and the perceived or real risks of losing competitiveness. This lack of ambition is also reflected in public policies where, for example, support for the ecological transition still coexists with fossil fuel subsidies in many countries.
As for civil society, it is still not sufficiently involved in supporting sustainable investment. This is due to a lack of information on the pressures exerted by human activity on climate and biological balances, and on the levers for action that sustainable finance could offer. Furthermore, greenwashing by many companies, albeit to varying degrees, is undermining investor confidence and commitment.
As a result, the funding allocated to the transition is still well below the level needed to keep global temperatures at a reasonable level, particularly in emerging countries. According to the Climate Policy Initiative, annual climate finance flows would need to increase fivefold by 2030 – from $1.46 trillion to $7.4 trillion – to stay on track for a 1.5°C global temperature rise.
Positive signs and reasons for hope
However, there are good reasons to remain hopeful, as the global momentum for sustainable finance and developments in research on this topic are favourable. Indeed, green investment is accelerating and acquiring innovative tools. In 2024, it represented $2 trillion, twice as much as investment in fossil fuels1, contributing to the further development of green markets (e.g. the stock of green and sustainable bonds represented $5.4 trillion in Q3 20242). In terms of pricing, companies with the largest environmental footprint finance their debt at a higher cost than others via a “brown premium3”. In addition, collective initiatives continue to develop: for example, Just Energy Transition Partnerships are expanding (e.g. in Senegal with €2.5 billion) and creating a blended finance model to phase out coal in emerging markets4. All this is reinforced by the development of transition plans to assess companies’ alignment with the Paris Agreement targets. In 2023, one in four companies assessed by the Carbon Disclosure Project had a transition plan compatible with a 1.5°C scenario, up 44% from the previous year5.
Favourable momentum for green financing can also be seen in the industrial sector. Several sectors are greening very quickly: for example, in the transport sector, more than one in five cars sold in 2024 was electric6, up 25% from the previous year7. In addition, innovation in green technology is speeding up: for example, the cost of a battery pack fell by 20% between 2023 and 2024, opening up exciting prospects for the massive development of energy storage8.
The funding allocated to the transition is still well below the level needed to keep global temperatures at a reasonable level
Finally, in the field of research, there is a significant increase in understanding of the mechanisms through which investors can push companies to become greener. In terms of ESG investment filters, several recent studies9 show how necessary it is to build a portfolio that takes into account the externalities and financing needs of all companies in the economy – not just those in the investment portfolio. This is in order to maximise the additionality of the investment relative to a counterfactual scenario. In addition, the significant benefits of shareholder engagement have been documented by several early empirical studies10.
Levers for action by governments, society and researchers
So what levers can be used to harness finance for an ambitious ecological transition in this chaotic environment? Ideally, governments should strengthen the momentum behind green investment by increasing funding for public agencies and multilateral development banks. This would increase the number of projects financed and boost the supply of green financial assets by supporting blended finance projects, thereby reducing the cost of capital for companies contributing to the ecological transition and catalysing a surge in private investment. With this in mind, commitments made under the Net Zero alliances should be made legally binding, and standards and taxonomies should be harmonised at the international level. It would also be possible to combat greenwashing (through the development of labels, enhanced monitoring and even the introduction of legal liability), support green R&D, or even repeal fossil fuel subsidy policies.
However, the political and geopolitical context leads us to recognise that these ambitious binding measures are unlikely to be implemented in the near future. In this context, what room for manoeuvre do civil society, businesses and investors have to compensate for government inaction?
A first lever for action is to enable as many actors as possible (universities, companies, municipalities, administrations, associations, etc.) to develop training and awareness-raising programmes on environmental issues and the available sustainable finance instruments. Support should also be given to the development of initiatives promoting investor coalitions. This could strengthen shareholder activism on environmental issues and initiatives to disseminate information widely to stakeholders. In addition, the development of free, open-source data platforms on companies’ environmental footprints would give individual and small institutional investors easy access to key metrics. Among other possible impacts, support for the ecological transition, which involves in particular strengthening the range of impact funds offered by asset managers, would also benefit from the rise of environmentally-focused crowdfunding platforms.
Finally, research has an important role to play. It is essential to support researchers and research projects on environmental issues whose activities are compromised in their country of origin. Emphasising environmental risks, which are becoming increasingly serious and whose potential financial impact is undeniable, could potentially enable green finance to regain the confidence of the most reluctant investors and public authorities. However, beyond these undeniable risks, research needs to further analyse the conditions under which investment can most effectively support the ecological transition. In particular, the focus must shift from ESG investing to impact investing, as ESG is a concept that encompasses heterogeneous and sometimes contradictory dimensions, exposing it to criticism and facilitating greenwashing practices. This is all the more important given that the most common ESG strategies are not the most effective in pushing companies to green their business models.
Conclusion
As Donald Trump begins his second term, green finance is stalling politically and facing systemic challenges. However, recent advances in both technology and academia offer grounds for optimism. By mobilising researchers, investors and civil society, it is still possible to put finance on a path compatible with ambitious climate goals. While the urgency is clear, the tools are available. What is needed now is the political and collective will to use them!
References:
- Bolton, P., Kacperczyk, M. T., 2021. Do investors care about carbon risk? Journal of Financial Economics 142, 517–549.
- Green, D., Roth, B., 2024. The allocation of socially responsible capital. Journal of Finance, Forthcoming Paper.
- Heeb, F., K¨olbel, J., 2024. The impact of climate engagement: A field experiment. Working Paper.
- Hsu, P., Li, K., Tsou, C., 2023. The Pollution Premium. Journal of Finance 78, 1343–1392.
- Oehmke, M., Opp, M. M., 2025. A Theory of Socially Responsible Investment. The Review of Economic Studies 92, 1193–1225.
- van der Kroft, B., Palacios, J., Rigobon, R., Zheng, S., 2025. Timing sustainable shareholder proposals in real asset investments. Working Paper.
- Zerbib, O. D., 2022. A Sustainable Capital Asset Pricing Model (S‑CAPM): Evidence from Environmental Integration and Sin Stock Exclusion. Review of Finance 26, 1345–1388.